Enclave

Enclave represents the next generation of Affinitive's industry-leading, consumer-driven social networking platform. Like-minded, passionate consumers can interact and share their enthusiasm about your product or brand.

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A foundation of community and social networking, consumer-generated content, research and education, buzz and viral, activism and loyalty, and CRM and reporting power Enclave. Its module-based architecture is robust, flexible, and scalable.

Community and Social Networking

Connect. Enclave provides an affinity-based social networking platform where consumers - your consumers can share in their in their enthusiasm, allowing them to not only form long-lasting bonds with each other but with your brand, product, service or cause. Members can create blogs and enhanced profiles, share photos, interests, send private messages and add friends. Forums and chat allow members to discuss and interact, and groups functionality allow members to collaborate and segment by affinity or location.

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Research and Education

Learn. Maintain a direct line of communication with, learn from and educate. Integrated survey functionality allows Enclave to become your 24-hour focus group, where feedback and opinions can be collected and analyzed in real-time on everything from advertising creative to product development feedback. Multiple polls and quizzes can be concurrently run and results can be measured in real-time.

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Consumer-generated Content

Create. Enclave encourages consumers to create content and provides a platform to let them show it off - everything from photo and video galleries, reviews, banners and icons and moblogs provide a lasting archive of both online and offline activities.

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Buzz and Viral

Share. Ready-made tools for viral marketing via email, instant messenger and web allow consumers to spread the word and invite others to join.

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Activism and Loyalty

Empower. Build a cause around your organization through the use of creative activities that foster participation and loyalty.

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CRM and Reporting

Integrate and Measure. Customizable registration policies allow for COPPA compliance and "age gate" functionality, and registration surveying can gather valuable pre-participation data. Integration with your CRM system provides a true 360-degree view of your customers and demonstratable ROI. Enclave can even be integrated with your existing corporate website for true single sign-on (SSO) functionality.

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Learn More

Want to find out more about how Enclave can help your organization "Be Affinitive" by empowering your most passionate consumers? Contact us for more information.

Who should be using Enclave?
Enclave can be used by organizations across industry sectors, such as:

  • Consumer Brands
  • Movie Studios and Home Video
  • Video Game Publishers
  • Sporting Events / Teams
  • Record Labels
  • TV Networks and Media Companies
  • Theatrical Productions
  • Book and Magazine Publishers
  • Political / Grassroots Organizations