Beyond Community

"Affinitive's work for Ubisoft over the last several years has yielded consumer engagement on a level we've not seen before. Passionate consumers are recommending our products, spending more time with Ubisoft online, and sharing their ideas on how to consistently deliver innovative entertainment products."

Director, Digital Marketing
Ubisoft Entertainment

"White Label" communities? One size does not fit all - you and your customers deserve better! Integrate across your Marketing, PR, and Consumer Insight channels and gain 24/7 insight by establishing two-way and three-way dialogue with highly involved consumers. Develop long-lasting relationships by providing a customer-centric experience that combines community and social networking, consumer-generated content, research, viral and word-of-mouth marketing, advocacy, loyalty, and CRM.

Community and Social Networking

Enable your own branded social platform. Provide a unique destination for like-minded consumers and your brand to interact with each other and develop advocacy. Powered by Enclave™, a full suite of Web 2.0 technologies are integrated, including discussion forums, blogs, groups, social networking, photo/video galleries, Facebook integration, RSS feeds, and API hooks.

Research, Education and Feedback

Enable ongoing two-way dialogue with your loyal customers and actively solicit feedback and opinions on new products and utilization in their everyday world. Your own 24-hour focus group!

Activities, Evangelism, and Advocacy

Build increased brand loyalty through engaging interactive experiences that result in massive jump-in mind share. Convert your customers into well-informed advocates, and consumers into new customers!

Viral and Buzz, Widgets, and APIs

Provide information and tools that allow your advocates to create and distribute their own consumer-generated content easily. APIs and widgets allow integration and syndication of functionality and content into your company’s websites/properties as well as into consumers' social network profiles and blogs.

Loyalty, Rewards, and CRM Integration

Activities and consumer participation are tracked through a rewards-based points and member-leveling/reputation system, in which points can be exchanged for rewards (such as product samples, VIP access to events, and gift cards), thus strengthening the consumer's relationship with your brand. This system can be also integrated into your existing loyalty/CRM programs.